How to Develop a Social Media Platform like Yalla App?

Ankit Patel
July 28, 2022
7 min read

The mobile app market every day witnesses growth thanks to new revolutionary business ideas. These thereupon give rise to many new startups and ventures. It is worth mentioning here, that connectivity is also witnessing a great level of enhancement. Therefore, many solutions like the social audio platforms in particular are gaining quite a lot of popularity. Being focused on the introverted, these apps assist users to get connected through the medium of voice. Thus, its development is gaining a huge amount of popularity among businesses as the solution can attract a great amount of user traffic.

So, if you visit the Android or the iOS App marketplaces, you would come across a wide array of apps that helps users to connect through the medium of voice. One very popular among them is the Yalla app.

Free to install on both the marketplaces – Google Play Store and Apple App Store, the app already has attained close to a million downloads so far. Hence, its development is capturing the attention of new business setups.

This is what we will cover in the article here. As you read the article, you will gain insight into the steps whose successful adherence will allow you to create a social audio app similar to the aforementioned one so that user engagement remains to the maximum and audio connection for the users is an altogether streamlined process.

Before that, let’s first know the reasons why social audio apps are attaining so much popularity in recent years.

Reasons for Popularity of Social Audio Apps

• Offers Multitasking Ability to Users

The social audio apps allow users to multitask. This is because, in comparison to video apps where users need to keep their focus on the screen, the latter does not require them to do so.

In other words, regardless of the tasks, users are performing, like working out, visiting a particular location, and so on, they need not have to keep staring at the audio screen for a considerably long time.

• Less Competition

With businesses still doubting if the business model is worth including IN the business or not, most are not even adopting its usage.

Therefore, the scope of competition will be comparatively lesser. Hence, in a nutshell, embracing the idea for your startup will do wonders for you.

• Assists in Expanding Business Reach

As a business, through the medium of a social audio platform, it becomes a streamlined process to allow more customers to gain insight into the services that the business offers.

Take, for instance, apps like Clubhouse. They have influencers that deliver talks related to particular business services so that the users engaging on it get knowledge of it in a rather seamless way.

Alongside these above-mentioned benefits, others associated with the creation of these solutions are mentioned below:

Builds brand awareness.
Eases connection for users to link with one another through the audio itself.
Content monetization and handy resources access are a cakewalk on these apps.
Helps businesses cement their place in the current social audio era.

With the idea of these benefits, you can therefore gain insight into the factors that are responsible for these apps attaining so much popularity in the first place.

As we stated earlier, several apps connect users conveniently through audio. Two popular among them are Clubhouse and Yalla, with the latter becoming quite a popular social audio app in recent years.

Introducing Yalla App

Launched in 2016, Yalla provides access to voice chat rooms in its app so that users can seamlessly connect through the audio platform. Offering a healthy and engaging user experience, the solution has features like gaming voice rooms for instance to allow users to connect through the medium of a voice chat when they play games.

Knowing about the nature of the Yalla app, let’s gain insight into the reasons for the app’s popularity in the lines below.

Reasons for Popularity of Yalla

Connects users from nearby or globally through voice.
By providing games access to customers, it becomes easy to enjoy a unique app experience.

Knowing the different reasons that make the app so popular in the first place, let’s now gain insight into the steps whose successful adherence will allow you to develop social audio platforms like the Yalla app to make voice connections a seamless process for users.

Steps to Follow to Develop Social Media Platform like Yalla App

• Research Research Research– Key to Success

Conduct thorough research on your target audience, knowing the areas of concern they face. This will give you an idea of the strategies that will allow you to successfully market your products and services.

Therefore, collect real-world example data and insights of your target audience with tools like Klout. This will give you an idea of a strategy whose creation will make the app a unique one and provide an altogether immersive experience to users when they interact with your solution.

• Understand App Operations

The next crucial step after you have conducted market research is knowing how the app works. It operates in an extremely simple way. Users need to download the app and sign up for it. Thereafter, they can collect free coins and gifts. Next, they can explore the app by sending voice chats, and play games, both, respectively, on the platform.

This is extremely important for you to know about when you are entering into the task for group voice chat app development. With an idea of this aspect, let’s give you an idea of the key features whose inclusion will make the operation easy.

• Check Features for Making App Engaging and Easy to Operate

When you are making a voice chat room that is similar to Yalla, it is important you try to make the app as intuitive and interactive as possible. This is to ensure that the maximum number of users remain engaged with your app, and you are able to attain maximum installs on the app you develop.

Hence, have these features included:

Text and Voice Chat to make it easy for users to engage in one-on-one chats or voice conversations with other users.
Chat Room – Public and Private. This feature will allow users to select a room of their choice and engage in audio chats. In public rooms, users can browse through different rooms and select one that is matching their choice. In private ones, whereas, users will require a code, link, etc. to connect and enter that respective room.
Screen Sharing to give convenience to a live speaker to share their screen when explaining a topic so that other users present can get knowledge of that topic in a rather seamless way.
Push Notification to allow users to get updates related to different actions they perform or gets performed on the app. This includes updates related to upcoming events, any specific profile activity, and so on.
File Upload to ensure that users connected to the app can share images, audio, and videos seamlessly with one another.

With the inclusion of all these elements, you can be sure that the user engagement rate would get increased for you through the app you develop, and get more app installs.

• Tech Stacks to Build Fully-Functional Voice Chat Room App

It is next important after you have gotten insight into the features you want to include, you also have knowledge of the tech stack that will make your app robust and fully functional.

Hence, it is a good idea you include the following:

Swift for iOS/ Flutter / React Native
Java for Android/ Flutter / React Native
Node.JS/Express.JS for Backend & API
React.JS for Front-end
MongoDB for Database
AWS for Server
PayPal, Braintree, EWallets, Stripe for Payments
DevOps – AWS, Webpack
Audio and Video Calls – Twilio, Media Streams, DataChannel
For Communication Protocols – Message Queuing Telemetry Transport (MQTT), Extensible Messaging Presence Protocol (XMPP), and WebSockets

With the assistance of these technology stacks, you can be sure that the app’s functioning will remain robust and user engagement will thereupon be to the maximum.

Estimated Cost to Develop Yalla-Like Social Media Platform

For a startup, it is a challenge to build an app from scratch as it consumes a lot of time and finances. Hence, to keep finances within check, it is important to have an idea of the overall budget you need to keep aside. Take, for instance, if you are embarking on the journey for Yalla-like social media app development, you need to make sure you keep your finances within strict check.

Take, for instance, if you develop a minimum viable product with basic features within, the estimated cost will be $35,000-$40,000. With the inclusion of advanced features though, the cost may go higher.

Hence, make sure you keep these areas in mind so your budget remains within check:

App design – Keep it simple.
Features – Include only those that are essential for boosting user engagement.
Tech stack – Use the latest technologies which will make app operations seamless.

Key Takeaways

Since voice-based apps are gaining popularity, harnessing the power of these solutions to your business’s advantage is the right choice. It is a finance and time-consuming affair though when you develop the app from scratch. But if you have a source of encouragement like the Yalla clone app, you can be sure to save on costs and time both when you embark on the journey for voice chat room app development.

Therefore, when you build the solution, adopt the Yalla clone app. This will allow you to scale your business in a manner that suits you best, provide out-of-the-box voice chatting services to users and connect through audio.

Connect with a Clone App Development Company

It is a tough task to build an app from scratch. It consumes time and finance both. Hence, the best way to go about is by connecting with a clone app development company.

Especially since you are building a voice-based solution, hence, it is a good idea to include the Yalla clone app. Being a ready-to-launch customizable solution, therefore, you can scale up your business as per your changing market demands and attain maximum growth. Especially due to possessing elements that are best for the user, and your business, therefore, you can be sure the former will remain motivated towards using your solution thereby helping you to achieve profitable returns.

Last, you must have an idea of the cost to develop social media app. This will ensure you save on finances tremendously, and ascertain you do not end up spending too much.

Wrapping Up

Yalla has revolutionized the way social connections take place. Through audio connections, users can seamlessly connect with one another. This is the prime reason why it has seen itself attaining a good amount of popularity among new entrepreneurial ventures. It has in fact aroused the interest of business owners to develop apps similar to the aforementioned one. But building an app from scratch is undoubtedly a tedious task, to say the least. With PeppyOcean as your development partner though you can be sure your app development journey will be a truly immersive one and you will get the desired assistance to keep your budget intact.

About: Ankit Patel

Ankit Patel is a Sales/Marketing Manager at XongoLab Technologies LLP and PeppyOcean, A leading mobile app development companies. As a hobby, He loves to write articles about technology, marketing, business, web, and mobile. His articles featured on Datafloq, JaxEnter, TechTarget, eLearninggAdobe, DesignWebKit, InstantShift and many more.

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